Get ready for all things future INFINITI – on October 24th, INFINITI plans to unveil the global debut of Vision Qe, a sleek concept vehicle that previews as the first all-electric INFINITI. The brand also plans to announce other upcoming projects and future products, giving a glimpse into the future INFINITI model lineup. 

In alignment with the brand’s newly updated visual identity, retail architecture and new multi-sensory signature, the product renaissance signals a new dawn and holistic refresh for INFINITI as it accelerates toward its long-term plan, Ambition 2030. 

Follow us on Facebook to be one of the first to hear of what’s to come in the world of INFINITI EV. 

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The beloved INFINITI flagship SUV is back – with undeniable appeal that combines elevated capability, luxury, and premium features. The 2024 INFINITI QX80 arrived at INFINITI of South Atlanta this month, with a starting MSRP of $74,150. Schedule your test drive today to experience standard 400-horsepower, 5.6-liter V8 engine with a 7-speed automatic transmission, and a rated tow up to 8,500 pounds. 

As with all 2024 INFINITI models, the 2024 QX80 comes with the convenient INFINITI Premium Care – an integrated maintenance program that includes up to three years or 45,000 miles (whichever occurs first) of inspections, oil changes and tire rotations. Premium Care expands the brand’s tradition of providing top-rated customer satisfaction. 

The 2024 QX80 SENSORY adds a new available Dark Chrome Appearance Package that bolsters the design with black-painted mirror caps and Dark Chrome front fascia trim, grille surround, fender vents and liftgate trim. The QX80 LUXE is generously equipped with new features such as leather-appointed seating with Charcoal Burl trim, 20-inch wheels, a Bose® 13-speaker audio system, a wireless phone charging pad, a Smart Rear View Mirror and a power liftgate. The QX80 PREMIUM SELECT takes things a step further with 22-inch dark chrome wheels, black exterior mirror caps, dark chrome exterior trim, Matte Mocha Burl interior trim and illuminated kick plates. 

Available in three grades, the 2024 QX80 can be equipped with available INFINITI All-Mode® Four-Wheel Drive. Standard connectivity features include a widescreen, high-definition 12.3-inch INFINITI InTouch display that includes navigation, wireless Apple CarPlay®, USB-based Android Auto™ compatibility and Amazon Alexa®4. Alexa can play music, place calls, control compatible smart home devices and more, with only voice commands. 

Interested in upgrading your family into the 2024 QX80? Click here to view our current inventory. 

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The well-loved INFINITI QX60 is back for 2024 with higher luxury, seating for up to seven, and an abundance of premium technologies. Perfect for large families and several different lifestyles, the 2024 QX60 is currently available at INFINITI of South Atlanta with a base starting MSRP of $49,650. For added reassurance, every QX60 features a standard suite of active safety technology including Forward Emergency Braking with Pedestrian Detection, Rear Automatic Braking, Blind Spot Warning, Lane Departure Warning and High Beam Assist.

As with all 2024 INFINITI models, the 2024 QX60 comes with the convenient INFINITI Premium Care – an integrated maintenance program that includes up to three years or 45,000 miles (whichever occurs first) of inspections, oil changes and tire rotations. Premium Care expands the brand’s tradition of providing top-rated customer satisfaction. 

The QX60 PURE showcases leather-appointed first- and second-row seating, 18-inch aluminum-alloy wheels, INFINITI InTouch™4 with a 12.3-inch display featuring wireless Apple CarPlay® and USB-based Android Auto™, a wireless phone charging pad, a panoramic moonroof, heated front seats and a power liftgate. The QX60 LUXE takes it a step further with 20-inch aluminum-alloy wheels, silver roof rails, silver Metallic Weave interior trim, Around View® Monitor with Moving Object Detection, Remote Engine Start, climate-controlled front seats, INFINITI 12.3-inch Dynamic Meter Display for the driver and additional driver assistance in the form of ProPILOT Assist with Navi-link. 

The QX60 SENSORY rewards the driver with massaging front seats, heated second-row seats, illuminated front and rear kickplates, enhanced interior ambient lighting, a premium smooth leather-wrapped steering wheel, black open-pore ash wood trim, a motion-activated liftgate and a Bose® Performance series 17-speaker audio system. 

For the best in a QX60, the AUTOGRAPH model is the ultimate in luxury with second-row captain’s chairs with removable center console, a Black Obsidian roof with black roof rails and semi-aniline leather seating (first and second rows) with quilting, perforation and contrasting stitching. Additional equipment includes a 10.8-inch head-up display and a camera-based Smart Rear View Mirror. 

Interested in upgrading your family into the 2024 QX60? Click here to view our current inventory. 

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The well-awaited refresh to the iconic INFINITI QX80 has finally made its debut. Say hello to the all-new QX Monograph – inspired by INFINITI’s Japanese heritage with an emphasis on artistry. The QX Monograph is a perfect example of INFINITI’s evolution, characterized by a confident, athletic stance with graceful proportions. 

New signature elements include an illuminated three-dimensional emblem at the front that gives the new INFINITI logo a front and center debut, the double-arched radiator grille inspired by the grandeur of a bamboo forest, and a new “digital piano key” lighting that grabs your attention. A powerful, sleek profile with a minimalist exterior can be found with a spacious interior. 

The paint color is a striking new hue named “Akane” – inspired by the powerful and serene moment of a sunset. A complex, six-layer structure to capture the proper appearance of a warm glow into a dark sky transition. The QX Monograph’s prominent double-arched radiator grille bring upright lines within a mesh inner channel to create the flow of a bamboo forest. Finished in gloss black to complement the dark chrome, the grille gives a powerful driving experience. 

The unique lighting system that separates the main headlight assembly and daytime running lights results in a sense of the extraordinary – “Kabuku” – paired with the intricate “digital piano keys” at the top of the grille. Beneath the “digital piano keys” lies the illuminated new INFINITI branded logo as a visual focal point to boldly announce the vehicle’s arrival. 

The rear of the QX Monograph makes just as power of an exit. The tail lights run the width of the body, while the lamps feature a smoked finish that illuminated a vibrant shade of red once switched on. Inner housing channels the reflection of light on water, giving a memorable signature. The front and rear lighting delivers both “welcome” and “farewell” animation sequences that artfully create a sense of motion. At the front, the animation commences within the newly crafted three-dimensional INFINITI emblem within the grille and moves outward, highlighting the bamboo-inspired mesh of the radiator grille.

Large, precision machine-finished wheels with bold red highlights and gloss black and shadow chrome spokes compliment the powerful stance of the QX Monograph. The roof is adorned with a large “Kimono fold” pattern motif. Finished in “Akane,” the geometric pattern punctuates the gloss black finish, showcasing the profile of a large panoramic roof. 

Click here to learn more about the reveal, and be sure to Follow us on Facebook for all things INFINITI. 

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At INFINITI of South Atlanta, we are continually evolving our sales process with our clientele in mind. This month, we’re happy to announce the expansion of INFINITI NOW – our pick-up & delivery service that allows you to purchase or test drive any vehicle from home, work, or the location of your choice. No more moving your schedule around to accommodate us or time wasted in Atlanta traffic.

Drive the luxury you deserve with the easiest and most convenient way to receive your new car or SUV with a perfect at-home shopping experience. Simply choose your perfect vehicle from our extensive inventory, complete the steps online by clicking the ‘Get Best Deal’ button, then schedule a time to sign and take delivery. Our INFINITI Specialists are ready to guide you through the process, including any insurance, registration, and contract information.

Once your vehicle arrives, our team member will take the time to present your new vehicle to you, answer all your questions, and help you personalize your new vehicle. Then, we will ride back to the dealership in your trade in/lease return, or simply take a Lyft home when you are finished. Our test drives will allow you to answer any questions and drive around your location, with no pressure to make the purchase that same day. 

All of us here at INFINITI of South Atlanta are dedicated to ensuring a luxury feel and a customer-centric experience. Click here to get started!

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Last month, INFINITI announced a refresh to their branding – enhancing customer connection and delivering a new hospitality experience across all touch points. This new look draws inspiration from the brand’s heritage and well-known belief that personal experiences are worth more than the vehicle. With this new refresh comes a new retail design, visual identity, and multisensory experience that brings next-level customer connection. 

“The evolved look and feel uplifts INFINITI’s signature Total Ownership Experience and sets the scene for a bright new era,” said Asako Hoshino, executive vice president, Nissan Motor Co., Ltd. “We believe true luxury is simple, personal and memorable. These updates are targeted at delivering a deeper connection with our valued customers.”

The new INFINITI retail architecture blends a clean, minimalist exterior with an open, light-filled interior. These retail spaces will allow valued customers the opportunity to connect and interact, bringing life to INFINITI’s signature Total Ownership Experience. The architecture pulls from Japanese design philosophies, providing a truly immersive experience by embodying the concept of “Ma,” which considers the space between things. This embraces empty space in an additive capacity, giving balance between every element. 

New branding, including an updated logo, helps to place greater emphasis on the “infinite road” and horizon line. This new three-dimensional INFINITI emblem will adorn future production vehicles, with illumination that elevated the bright road to the horizon. 

“Our aim was to subtly evolve the INFINITI logo in support of the bright new chapter that lays ahead,” said Alfonso Albaisa, senior vice president of global design. “Adding greater emphasis to the point where the infinite road intersects with the horizon, we are showcasing our steadfast commitment to always look forward to the future and to new horizons.” 

In addition to visual elements, INFINITI has created a new multisensory experience that includes scent and sonic elements. With scent having the ability to transport the mind to a memory or a place, guests will now experience a new signature scent that delivers a subtle feeling of inspiration. This new scent is invigorating, calming and evokes a forest with hints of hinoki wood (Japanese cypress), sugi (Japanese cedar) and yuzu (Japanese citrus). The new brand master track “Moment of Tranquility” serves as the building block for a new sound (or sonic) logo, as well as for use at future consumer activations and other promotional materials. The signature sound acts as an aural connection, giving consumers another way to recognize, remember and interact with INFINITI.

Visitors to INFINITI’s digital channels can see the brand’s evolved visual identity now, and guests to select retail locations within the U.S., Mexico and Middle East can experience the new retail design from this month onwards.

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This month, INFINITI announced their new appointment of Jose Roman as the new Global Head of the brand. Beginning his role in July, Roman will serve as senior vice president (SVP) of Global Sales Nissan Motor Co., Ltd. A native of Ecuador, Roman is currently corporate vice president (CVP), president and managing director (MD), Nissan Mexicana (NMEX) & Nissan Importers Business Unit (NIBU). After joining Nissan in 2012, Roman brings more than 25 years of automotive industry experience while working in Mexican, Colombian, Brazilian, and Japanese markets.

In his most recent position, Roman was key in consolidating the brand’s sales leadership in Mexico, as well as leading a successful implementation of Nissan’s global transformation plan. Nissan reached its 15th consecutive year in the top market position in Mexico while under Roman’s tenure, with the complete renewal of its product portfolio and the introduction of Nissan’s innovative e-POWER technology to the region. 

“Jose’s human-centric leadership style, paired with a wealth of experience gained across diverse markets, will be invaluable for INFINITI to move to the next bright chapter,” said Asako Hoshino, executive vice president (EVP) Nissan Motor Co., Ltd, based in Yokohama, Japan.

Roman is passionate when it comes to employee health and welfare, as well as talent growth within the company. Nissan Mexico was recently recognized as the number one automotive company in Environmental, Social and Governance, by MERCO; “Top Companies 2023” for the third year in a row and “Top Companies 2022” for Women; “Best Places to Work” by HRC Equidad MX.

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This year, INFINITI dealers are once again recognized by the 2023 Pied Piper Prospect Satisfaction Index® (PSI®) Internet Lead Effectiveness (ILE) Study. The highly rated dealer responsiveness placed INFINITI two points ahead of their 2022 score, placing second overall in the industry. 

All of us here at INFINITI of South Atlanta are proud to have the INFINITI brand recognized for our customer responsiveness and satisfaction – and thank you, for giving us the opportunity to be recognized. 

“There is nothing more important to us than ensuring our INFINITI customers have access to a team that is dedicated to making sure all their needs are met through a positive and seamless experience,” says Craig Keeys, Group Vice President, INFINITI Americas. “The results demonstrated through the Pied Piper study reinforces our commitment to meeting our customer needs head on and in a timely manner.”

Pied Piper’s ILE process measured dealer responsiveness to customer website inquiries. The ILE study included more than 5,400 U.S. dealerships and gave a score out of 100 based on how well each retailer responded by email, phone, or text message over a 24-hour period. 

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INFINITI Premium Care – an integrated 3-year maintenance program that provides inspections, oil changes, tire rotations, and more, is now standard on the QX55. Every QX55 is powered by a Variable Compression Turbocharged engine and INFINITI Intelligent All-Wheel Drive, that pairs perfectly with the INFINITI FX inspired exterior. Plus, the spacious cabin, advanced driver-assistance systems, and leading convenience features reward QX55 owners with every mile. 

Inside the QX55 are dual, high-resolution touch screens for vehicle infotainment as well as controls, plus five USB ports for all your technology needs. The standard power-sliding, tinted moonroof bathes the available Monaco Red/Graphite interior with natural light. Exclusive to QX55 SENSORY trim, a Head-Up Display projects vital vehicle information onto a 9-inch area of the windshield to help keep drivers’ eyes looking forward. 

The 2023 QX55 also comes with ProPILOT Assist with Intelligent Cruise Control and Steering Assist, Lane Departure Prevention, Blind Spot Intervention, Rear side impact airbags, Rear USB Type-C charging port, and 4-way driver power lumbar. The QX55 ESSENTIAL grade adds Traffic Sign Recognition and is distinguished by unique cube design LED headlights with auto leveling and adaptive front lighting system. 

Looking to drive your very own? Click here to find the perfect QX55 in our inventory. 

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The Insurance Institute for Highway Safety’s TOP SAFETY PICK+ award has once again been awarded to the 2023 QX60 for its top of the line safety features. For 2023, the QX60 showcases a standard suite of amazing features such as Forward Emergency Braking with pedestrian detection, Predictive Forward Collision Warning, Rear Cross-Traffic Alert, Rear Automatic Braking, Blind Spot Warning, Lane Departure Warning and High Beam Assist. In addition, the QX60 offers advanced driver-assistance technologies, such as Intelligent Around View® Monitor with Moving Object Detection, a Smart Rear View Mirror, Driver Attention Alert, Traffic Sign Recognition and ProPILOT Assist with Navi-link.

QX60 puts a distinct focus on sophisticated connectivity, ensuring that every interaction you have with its innovative technology is thoughtful, engaging and ultimately rewarding. The available refined Intelligent All-Wheel Drive gives you confidence when you need it, while five distinct drive modes allow you to swap between Sport, Standard, Eco, Snow and Personal settings to ensure you’re best equipped for the current conditions. QX60’s available ProPILOT Assist with Navi-link can help you keep in-time with the flow of traffic by holding your current speed and reacting to the actions of the vehicle in front of you.

To earn the IIHS safety award, a vehicle must earn good ratings in six IIHS crash evaluations, including the driver-side small overlap front passenger-side small overlap front, moderate overlap front, original side, roof strength and head restraints. It must also be available with a front crash prevention system that earns advanced or superior ratings in both the vehicle-to-vehicle and daytime vehicle-to-pedestrian evaluations. Changes to the IIHS rating criteria for 2023 include an updated side-impact test; the addition of a nighttime vehicle-to-pedestrian front crash prevention test; and a new requirement that “acceptable” or “good”-rated headlights are standard. As a result of the stricter requirements, fewer vehicles overall received 2023 TOP SAFETY PICK or TOP SAFETY PICK+ awards.

Click here to shop our QX60 inventory.

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