After almost three years of closed borders, Japan has reopened its doors to hungry tourists ready to explore this always fascinating county and culture. A culture in balance, ever evolving yet deeply intertwined in its own heritage, creates an incredible allure that can be hard to ignore. “The Makers”, INFINITI’s newly launched video series, is a deep dive into the often elusive subjects of modern Japanese artistry and design. As a brand with Japanese roots that also serves to push the boundaries, Modern Japanese Luxury is home to INFINITI.

Throughout the video series, you will be able to meet artisans of Japan who share their personal design philosophies and source of inspiration. With its debut beginning in Kyoto, a city that provides a perfect backdrop with its deep history under transformation, season one follows six celebrated craftspeople who push their limits while honoring their past. Connecting with their tradition in a perfect blend of modernity, these craftspeople take you through innovations and their quest for progress, reimagining old crafts using newer technologies from other industries.

Season two journeys deeper into Japanese luxury through the lens of architecture and design. Follow along with five highly credentialed Japanese architects while they demonstrate how Japanese design principles and philosophies persist quite tangibly and consistently – whether the topic is buildings or cars. With so much to learn and understand, “The Makers” will bring you through a journey of luxury you’d never expect.

Recently awarded first place in the “Digital + Online” category in the 2022 Campaign Brief Asia Awards, “The Makers” has made its own mark for creativity within the marketing industry and well beyond. While the series filled a travel lust guide during the pandemic, it continues to be an accessible way to get deep into the subject to Modern Japanese Luxury, spinning abstract concepts into a beautifully composed visual reality.

To begin the series, click here.

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Changing your motor oil is commonly referred to as the most important type of car maintenance you can perform. While you can find many guides detailing every stage of the oil changing process, few discuss the very first step: choosing the correct motor oil.

Consult the owner’s manual
There are two reasons to consult your owner’s manual before buying any new motor oil. The first is that if your vehicle is still under warranty, you risk invalidating it by using something other than the recommended oil. The second is that your owner’s manual will tell you the viscosity your motor oil should have, which represents how well it flows in your engine. Motor oil thins as it heats and thickens as it cools, but too much of either can be detrimental: Too thick and too much energy is required to turn the crankshaft, impairing fuel economy; too thin and it won’t seal and lubricate as effectively.

Look for certification labels
When buying motor oil, you should always look for API (American Petroleum Institute) certification labels. A starburst symbol indicates that the oil meets the current engine protection standard and fuel economy requirements of the International Lubricant Standardization and Approval Committee (ILSAC), which is comprised of several U.S. and Japanese automakers. You should also look for the API donut, which displays the SAE (Society of Automotive Engineers) viscosity number and whether the oil has passed the Energy Conserving test.

Conventional, premium or synthetic
There are many different types of oil out there, including conventional oil, premium oil, partially and fully synthetic oil and even high-mileage oil. The cheapest and most common is conventional oil, and if your vehicle has been running well with it in the past, you should continue to use it. Conventional oil works well for owners who get frequent oil changes and have low-mile engines. Premium conventional oil is becoming more common on new vehicles, and fully synthetic oils are typically used on high-end performance cars. Synthetic oils are typically better than conventional oil in every way (as long as the owner’s manual calls for it), but cost significantly more. Partially synthetic oil, or synthetic blend, combines premium conventional oil and synthetic oil to offer a compromise between the two. As these are cheaper than fully synthetic oils but provide greater high-load engine protection, they are popular among pickup and SUV drivers. Finally, high-mileage oil, which can be conventional or synthetic, is constructed with seal conditioners to help extend the life of old engines that have already traveled well beyond 75,000 miles.

In summary, you should choose a certified oil that fits in your budget and meets the viscosity requirement outlined in your owner’s manual. Our service department also knows what works best for any vehicle we sell, so come in and see us for an oil change.

This article is presented by INFINITI of South Atlanta in Union City, GA.

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The QX80 has always delivered a bold blend of luxury and capability as INFINITI’s flagship SUV. For 2023, the QX80 has been updated and refined to reflect not only new technologies, but upgraded safety features for INFINITI owners to take on any challenge in their day-to-day. And of course, as with all new 2023 INFINITI models, the QX80 will include the convenience of INFINITI Premium Care – three years of inspections, oil changes and tire rotations with top-rated customer satisfaction.

Under the hood are three grade levels, all of which can be optionally equipped with INFINITI All-Mode Four-Wheel Drive. You’ll find a standard 400-horsepower, 5.6-liter V8 engine with a 7-speed automatic transmission and is rated to tow up to 8,500 pounds.

Inside the QX80 is a widescreen, high-definition 12.3-inch INFINITI InTouch display that includes navigation, wireless Apple CarPlay® and USB-based Android Auto™ compatibility, as well as the convenience of Amazon Alexa®. Alexa can play music, place calls, control your smart home devices while on the road – all with voice commands.

For added reassurance with every drive, you’ll experience Forward Emergency Braking with pedestrian detection, Rear Automatic Braking, Blind Spot Warning, Lane Departure Warning and High Beam Assist, plus Around View® Monitor with Moving Object Detection.

The QX80 LUXE starts at $72,700 MSRP ($75,800 with 4WD) and is generously equipped with 20-inch wheels, a Bose® 13-speaker audio system, a wireless phone charging pad, leather-appointed seating with Charcoal Burl trim, a Smart Rearview Mirror, a power liftgate and much more.

The QX80 PREMIUM SELECT ($77,300 or $80,400 with 4WD) elevates the SUV’s appearance with the addition of 22-inch dark chrome wheels, black exterior mirror caps, dark chrome exterior trim and Matte Mocha Burl interior trim.

The QX80 SENSORY ($84,350 or $87,450 with 4WD) is the ultimate INFINITI full-size SUV experience with semi-aniline quilted leather-appointed seating, a Bose® Performance Series audio system with 17 speakers, chrome exterior mirror caps, Hydraulic Body Motion Control suspension system, climate-controlled front seats and more.

The 2023 QX80 should arrive in-stock any moment – until then, click here to shop our available inventory.

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Now available in the Apple and Google Play Stores, the all-new MyINFINITI App is a leap into the future of every INFINITI owner. You will be able to consolidate all parts of the INFINITI owner experience, in and out of the vehicle. Remote vehicle access, personalization, maintenance, convenience features, and links to financial services give you the perfect all-in-one experience.

The features of the new app are endless – including the ability to schedule service appointments at your preferred service department, service desk live chats, access to learn about the variety of INFINITI features, your service history, and push notifications to ensure your vehicle is always up-to-date.

The app is enhanced with an active INFINITI InTouch® Services Premium package subscription, allowing you to remotely start or stop you vehicle, remotely lock and unlock vehicle doors, see your INFINITI’s location, check the status including tire pressure, brakes, oil pressure, and more.

“In a world where mobile devices hold so much power, the MyINFINITI app will only add to the ease and comfort that comes with owning an INFINITI vehicle,” said Craig Keeys, Group Vice President at INFINITI Americas. “Along with INFINITI Premium Care, the MyINFINITI app further delivers on our promise to offer first class customer and ownership experience”.

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The Insurance Institute for Highway Safety’s 2022’s TOP SAFETY PICK+ award has been awarded to the 2023 QX60 for its top of the line safety features. For 2023, the QX60 showcases a standard suite of amazing features such as Forward Emergency Braking with Pedestrian Detection, Rear Automatic Braking, Blind Spot Warning, Lane Departure Warning and High Beam Assist.

QX60 puts a distinct focus on sophisticated connectivity, ensuring that every interaction you have with its innovative technology is thoughtful, engaging and ultimately rewarding. The available refined Intelligent All-Wheel Drive gives you confidence when you need it, while five distinct drive modes allow you to swap between Sport, Standard, Eco, Snow and Personal settings to ensure you’re best equipped for the current conditions. QX60’s available ProPILOT Assist with Navi-link can help you keep in-time with the flow of traffic by holding your current speed and reacting to the actions of the vehicle in front of you.

To earn the IIHS safety award, a vehicle must earn good ratings in six IIHS crash evaluations, including the driver-side small overlap front passenger-side small overlap front, moderate overlap front, original side, roof strength and head restraints. It must also be available with a front crash prevention system that earns advanced or superior ratings in both the vehicle-to-vehicle and daytime vehicle-to-pedestrian evaluations.

Click here to shop our QX60 inventory.

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This last year has been full of advances within the INFINITI brand. We first brought you the all-new, redesigned QX60, which took the market by storm in both consumer reviews and awards. We also saw the updated QX55, the newest addition to the INFINITI crossover line with more standard luxury amenities, driver-convenience features, and INFINITI Premium Care. Earlier this year, INFINITI announced the company’s Ambition 2030 electric vision, with the ultimate goal being a cleaner, safer and more inclusive world.

2023 will be another year of upgrades and advances for INFINITI, including a minor revamp to the beloved QX50 model. All Sport grade models will receive a unique front fascia, gloss black exterior trim, 20” dark painted and machine finished wheels, semi-aniline, leather-appointed perforated seats, and Bose® 12-speaker premium audio. New standard QX50 features will include heated outside mirrors, remote engine start, rear door alter, and wireless smartphone charging mats.

The 2023 QX55 comes with a few new standard features in both convenience and safety. This includes ProPILOT Assist with Intelligent Cruise Control and Steering Assist, Leather-appointed seats, Lane Departure Prevention, Blind Spot Intervention, Rear side impact airbags, Rear USB Type-C charging port, and 4-way driver power lumbar. In other models, such as the QX80 flagship, you’ll find built-in Amazon Alexa compatibility, standard wireless charging mats, and frameless rearview mirrors. All 2023 INFINITI models will also include complimentary INFINITI Premium Care, INFINITI’s 3-year scheduled maintenance program.

We’re excited to see what the future for INFINITI holds – we hope you are too. Click here to follow us on Facebook for all updates.

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The results are in, and the QX60 is at the top. The INFINITI QX60 has topped the midsize premium SUV segment in the J.D. Power 2022 U.S. Automotive Performance, Execution and Layout (APEAL) Study. In fact, INFINITI was able to move up three rank positions this year, as a result of such a high improvement for the brand overall. The all-new QX60 took the market by storm at the start of its launch, bringing a sleek and modern exterior to one of INFINITI’s most beloved models. Of course, the success of the QX60 is no surprise to us.

The QX60 itself is not a new vehicle to the INFINITI lineup, but the redesigned 2022 model brings a brand new look that includes our popular ‘floating roof’ design, 20-inch wheels, and LED lights to bring this vehicle to life at any time of the day or night. The tinted back windows and upgraded color selection is just the cherry on top.

The APEAL study asks owners after 90 days of ownership to consider 37 different attributes and rank them on their emotional attachment. J.D. Power Study measures the excitement a vehicle brings – looking for the sense of comfort the owner feels when climbing into the driver’s seat, and the exhilaration they get when they step on the gas. The APEAL study is a result of 84,165 owners of new 2022 model vehicles through February through May of 2022.

“Since 1989, it’s been INFINITI’s goal to deliver exceptional customer satisfaction, so to receive a segment-top ranking in a study that truly reflects the voice of QX60 buyers is really encouraging” said Peyman Kargar, Chairperson, INFINITI Global.

Looking to drive a QX60 of your own? Click here to shop our inventory before it’s gone!

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The newest addition to the INFINITI crossover line returns this summer with more standard luxury amenities, driver-convenience features, and INFINITI Premium Care. The 2023 QX55 brings a suite of new standard comfort that includes leather-appointed, perforated seating, auto-folding heated mirrors, 4-way driver power lumbar adjustment, and rear door handles with integrated LED welcome lighting. Three compelling grades of the 2023 INFINITI QX55 reward shoppers with unique content and features — LUXE, ESSENTIAL, and SENSORY — that start at $49,150 MSRP.

Included with the 2023 QX55 is INFINITI Premium Care – an integrated 3-year maintenance program that provides inspections, oil changes, tire rotations, and more. Every QX55 is powered by a Variable Compression Turbocharged engine and INFINITI Intelligent All-Wheel Drive, that pairs perfectly with the INFINITI FX inspired exterior. Plus, the spacious cabin, advanced driver-assistance systems, and leading convenience features reward QX55 owners with every mile.

Inside the QX55 are dual, high-resolution touch screens for vehicle infotainment as well as controls, plus five USB ports for all your technology needs. The standard power-sliding, tinted moonroof bathes the available Monaco Red/Graphite interior with natural light. Exclusive to QX55 SENSORY trim, a Head-Up Display projects vital vehicle information onto a 9-inch area of the windshield to help keep drivers’ eyes looking forward.

Click here to learn more about the 2023 INFINITI QX55 – set to arrive in showrooms
later this year.

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As the future turns electric, so will INFINITI. Earlier this year, INFINITI announced the company’s Ambition 2030 electric vision, with the ultimate goal being a cleaner, safer and more inclusive world. The first step? Creating the very first all-electric INFINITI vehicle. The QX Inspiration is not just the first INFINITI EV concept, but a total redesign from the ground up. The QX Inspiration will define a new era of INFINITI design powered by performance and range confidence.

The QX Inspiration has been designed with the principles of modern Japanese design and architecture. The elegant creases found throughout the bodystyle are influenced by origami, and the signature color treatments were inspired by Japanese ceramic work. Smooth surfaces that replace the grille are framed by aerodynamic channels to divert air over and around the vehicle as it drives. You’ll find a signature laser-like etching throughout the interior and exterior, including the headlights.

Without the need for an engine, the open space that comes with an EV has given the QX Inspiration a lounge-like interior to create a relaxing space for four. To enter the welcoming cabin, you’ll open clamshell doors to create an even more open feel. You’ll find unique patterns, hand-crafted leather seating, calming interior lighting, and an all-new wide-screen monitor that sits behind the steering wheel with a display all of its own.

Follow us on Facebook to keep up with all things QX Inspiration.

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The city of Kyoto has an undeniable history, seamlessly blending the past and future with a rare balance. It also holds a special place for the INFINITI global design team. Paired with a local collective of artisans that work to put a nod to the past within their work, the INFINITI team finds their commonality of values and passion within their designs. INFINITI Senior Design Director Taisuke Nakamura recently sat down with six Kyoto-based artisans to explore their mutual appreciation for nature, innovation, and to hear their thoughts on modern Japanese luxury.

This in-depth series, coined “The Makers”, explores what makes Kyoto unique and admired among their artisans and our designers. The discussion begins with the natural evolution of the world that transcends their products – “I don’t look at it from the perspective of traditional crafts, I see it as something that’s beautiful … and aesthetic,” says Tsuji-san, whose wirework is intricately beautiful but also very useful. Which then evolves the conversation into what makes something a luxury, and the world around it.

“I feel it’s important for luxury to be real,” says Horiki-san. “And if you’re wondering what ‘real’ is, the finished product is beautiful, but the process of manufacturing is also beautiful. And the tools are beautiful … and the aging process is beautiful. Each and every process is beautiful and that’s what’s real.”

Click Here to watch “The Makers” series and dive into the world of Kyoto.

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